Photographer Logo Mockups

This is a series of logo mockups for a photographer who specializes in more than one service. She wanted a main logo mark and also two separate watermarks for her business. Shannon liked modern calligraphy fonts paired with simple straightforward fonts. She wanted a logo that conveyed inspiration, love, happiness, traveling, and adventure. She wanted people to remember her brand for positive and happy moments. She liked the camera aperture, so we played around with that concept as well as the floral/watercolors. These were only initial concepts and never chosen / expanded (but still share worthy).